I get a lot of questions from you guys about my experience as a blogger, which has really forced me to look back at how far I’ve come since launching it. Although I spent so much of my time blogging without earning a dime during my first few years, I’m glad that it’s paid off, giving me the freedom to create content on topics I love today! Over the next few weeks, I’ll answering your most pressing requests starting with advice for newbies. Keep scrolling for my best blogging tips for new bloggers.
Keep Reading Blogging Tips for New Bloggers
1. What you blog about has a LOT to do with your success
My most crucial piece of advice is to follow your heart and your interests when deciding what to blog about. You want to make sure your content is something you want to dedicate a majority of your day thinking about and working on! Also, readers can literally feel your passion pouring out of your writing, and to have a successful blog, you want to be able to relate to your audience through genuine interest and curiosity. So, if you’re having a lot of trouble picking a “niche,” don’t. Blog about whatever you want to blog about and learn how to market your content to the right person. The most important thing is that you can talk about this topic for a very long time!
2. Set clear, manageable goals
To anybody starting out or looking to push their blogging career to the next level, I advise setting very clear, manageable goals, and mapping out the steps you will take to reach them. It’s like running any other business: you won’t get where you want to go without plan. The difference between people who really take off and people who don’t is that successful people adopt a growth mindset and learn to stick to their content calendars and plans for how to distribute their content. Learn how to actually function as your own boss – that means doing all the annoying stuff bosses do to keep themselves on track! Set a realistic schedule, and hold yourself accountable.
No one in this space is successful by just winging it anymore! The time you invest will directly result in your success.
3. Know your target audience
Speaking of audience, that is another essential ingredient to having a successful blog. Know who exactly you are writing for. I love my audience because I feel like we have a real dialogue going on. I learn so much about my work based on how you all respond to questions on IG, and I feel like we feed one another’s creativity and interest. As a blogger, you want to feel like you have a symbiotic relationship with your followers. Always have your ideal reader in mind when you’re writing as this will help you tailor your content to their interests and struggles.
Figure out your ideal reader by figuring out what people frequently come to you for. What are you an expert in? What do people ask you for advice on?
4. Write, a lot!
One of the hardest parts of managing a blog is creating content, and trust me – you need a TON of useful, interesting, and fun articles to get your blog going. It’s the only guaranteed way you’ll keep people coming back. I believe that all blog posts should either be informative and educational, or entertaining. If someone’s not gaining anything from your content, what’s the point of your post? Always ask this question before writing anything. And on the subject of writing, make sure you have an organized list of running ideas for future content. Because when writer’s block hits, you’ll always have something to fall back on.
My current editorial calendar goes all the way through May!! I have every post that I want to write for you guys already scheduled out so that I can have all my content ready to go once the baby is here!
5. Take great photos
Most blog readers are visual by nature and need something to break up long bodies of text. This is where great photography comes into play. Take the time to learn simple photography techniques like lighting, the exposure triangle, and rule of thirds. And don’t forget to edit your photos so that they pop on your blog and on social media. A few simple tweaks can drastically change and improve a photo.
Stay tuned for my photography tips in the next few weeks – I’ll be diving deeper into this one!
6. Make your presence known on social media
No blogger is truly successful without at least one very strong social media platform. This is a great way to connect closely with your audience, including Instagram and Pinterest. Nowadays, it’s almost unheard of for bloggers to not have some sort of social media presence. The ability to instantly post images, promote products, and let your audience peek into your day to day life all contribute to making your blog and your brand reach more people. Social media is also a way to get more promotions and collaborations with brands to make money for your blog.
Figure out which platform you want to build your best relationship with your audience. It’s almost impossible to be successful on them all, so go with your strengths.
7. Collaborate with others
Don’t be afraid to ask for or accept help and collaborate with others, especially other female entrepreneurs! Find people whose work you aspire to, and look to them for guidance! In order to grow, you need to be constantly trying to better yourself in all areas of your life and work. So make friends with other bloggers around your size and experience level and offer to guest post and cross-promote each other. It’s as simple as sending an email or DMing someone on Instagram. The worst that happens is that they don’t respond – or they say “no.” Progress comes from taking risks. Know that what you might perceive at first as “failures” are really just stepping stones along the way to a great success!
Would love to hear what your experience with blogging has been like! Share them below!
Photo by Lainey Reed