In a previous Blog Q&A post, I addressed how to handle any negative energy you may inevitably come across as an online content creator. Today, I wanted to focus on the opposite end of that – community because it’s the most satisfying part of being a blogger. From loyal followers to other blogger babes, I have met so many people have become great friends of mine. It’s part of the fuel that keeps me in this business. So how exactly does one build a deeply engaged and authentic following with existing followers, new readers, and fellow bloggers? Let me share how I managed to do so by prioritizing community over competition.
When you have a digital presence online, you’ll probably receive a little hate or snark at some point. It’s inevitable. People hiding behind their screens, using anonymity to their advantage, making assumptions about your life. To be honest, I’ve often let the fear of negativity dictate what I’ve posted on social media. If I receive hundreds of positive feedback but one negative comment, that one bad remark has the potential to drag me down for days. For that reason, I’ve always been a little more private about my personal life on Instagram. But I’m finding that my pregnancy journey has really given me the opportunity to open up a little more.
My blog posts have become a little more intimate and raw – especially yesterday’s pregnancy skincare post where I shared an untouched acne photo. That being said, getting personal means occasional criticism in this space is a constant possibility. A few of you asked how to deal with negativity online, so I wanted to chat a little bit more about it in today’s Q&A post.
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An essential aspect of being an influencer is working with brands. Not only is this a great way to earn an income, but it’s a fun way to build relationships with brands you love, create meaningful content, and share them with your audience. Lately, several of you have asked me about brand sponsorships – specifically, when to collaborate and how to select brands to work with. So, I’ll be diving into your most pressing questions on partnerships today, including a few personal tidbits on when and how to work with brands as a blogger.
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One of the questions I’m most often asked relates to how I balance my personal and professional life online. Finding the answers to these questions have been a personal journey that’s become more and more challenging since I began blogging full time. And I have to admit, it’s the ultimate struggle in an overly connected world. So, I have to continually re-commit myself to it every day. Sharing some strategies I use to keep me grounded and balanced, and hopefully they will help you too!
I’m also sharing a few pieces that I picked up from Jockey this month that have been helping me balance my maternity wardrobe!! You guys, it’s been tough to find things that feel effortless, fit a growing bump and are super versatile. I have to brag on this new Breathe tank specifically (I sized up)! It’s made of this great lightweight material that’s SO soft and great for lounging and layering. (SO important since I’m finding out that it’s apparently normal to get hot flashes during your third trimester…) And I’ve been wearing this hooded cardigan – you might have already seen me wearing it on IG Stories. SO easy to throw on when you’re hanging around the house or heading out for errands. Sharing even more of my favorite pieces from Jockey right now below!
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This post series started off as a half-joking conversation between me and Jordan, but somewhere during it, I was like “Wait a minute… it’s not actually a bad idea.” So here we are, Jordan now has his own guest post which I’ve named “Coffee & Questions with Jordan” – a spot we can pick his brain on his REAL thoughts about being married to a crazy person who decided to jump head first into self-employment. I’m also excited to have a space where we can share little tips that we’ve picked up during the last few years of marriage, blogging and future parenting together. In today’s post we are both spilling on our power words for 2019 – you might remember I did a full post on the importance of power words two years ago!
To help ease Jordan into his first post, we brewed a big pot of Community Coffee Mardi Gras King Cake of course. (Because hey, it’s carnival season in Louisiana right now, and this is the only time of year you can snag this limited-time flavor!) This was my absolute favorite coffee flavor when I worked for Community Coffee – it’s a mix of vanilla and cinnamon. I’d pop a K-cup in every morning as soon as I got to the office. If you don’t believe me when I say it’s like dessert in your cup, check all the 5-star ratings on their site!
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