In a previous Blog Q&A post, I addressed how to handle any negative energy you may inevitably come across as an online content creator. Today, I wanted to focus on the opposite end of that – community because it’s the most satisfying part of being a blogger. From loyal followers to other blogger babes, I have met so many people have become great friends of mine. It’s part of the fuel that keeps me in this business. So how exactly does one build a deeply engaged and authentic following with existing followers, new readers, and fellow bloggers? Let me share how I managed to do so by prioritizing community over competition.

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When you have a digital presence online, you’ll probably receive a little hate or snark at some point. It’s inevitable. People hiding behind their screens, using anonymity to their advantage, making assumptions about your life. To be honest, I’ve often let the fear of negativity dictate what I’ve posted on social media. If I receive hundreds of positive feedback but one negative comment, that one bad remark has the potential to drag me down for days. For that reason, I’ve always been a little more private about my personal life on Instagram. But I’m finding that my pregnancy journey has really given me the opportunity to open up a little more.

My blog posts have become a little more intimate and raw – especially yesterday’s pregnancy skincare post where I shared an untouched acne photo. That being said, getting personal means occasional criticism in this space is a constant possibility. A few of you asked how to deal with negativity online, so I wanted to chat a little bit more about it in today’s Q&A post.

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An essential aspect of being an influencer is working with brands. Not only is this a great way to earn an income, but it’s a fun way to build relationships with brands you love, create meaningful content, and share them with your audience. Lately, several of you have asked me about brand sponsorships – specifically, when to collaborate and how to select brands to work with. So, I’ll be diving into your most pressing questions on partnerships today, including a few personal tidbits on when and how to work with brands as a blogger.

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