You might have been seeing little jewelry sneak peeks on my Instagram lately (@KrystalBennett) that included some of the new Kendra Scott spring collection, and today is officially it’s launch day! I’m working on something super fun with KS over the next few months, so I was able to get my hands on some of my favorite pieces from both the Signature collection and the Atlantic collection early.

In the signature collection, you’ll be seeing new stone options as well as some entirely new designs (one in particular that will not launch until the week before Vday.) But perhaps the most exciting, is the Atlantic collection. New stones like shell abalone and clear iridescent will be huge statement makers. The inspiration for the Atlantic collection is well… the ocean. You can see how coral reef, seagrass petals and sea shells play an important part in the new designs:

For Spring 2014, Kendra entices you to dive into the ocean with a collection that blends aquatic folklore and the breathtaking textures of a coral reef.  Set sail to a mermaid lagoon – a brilliant underwater grotto where vivid coral plants, sea anemones and a kaleidoscope of jellyfish call home.


Over the next few months, I’ll be showing you how to style different pieces from the collection, and will even have a big announcement right before March. Lots of Kendra Scott goodness coming up on APoL!!